Meet the Magical Merchants at Once Upon a Festival

Article by: Tessla Venus Goodwin|@GlitterSpies

Wed June 10, 2015 | 00:00 AM


The merchant village at Once Upon a Festival will be showing off some incredible wares. Don’t let a limited budget keep you away, 'cause there's a broad price range – and sometimes just trying on an incredible piece will make you feel like a magical being. Check out some notable featured merchants below:

Fire Kult & A.D. Now


#urbanmayanheaddress $333.byA.D.NOW

A photo posted by Rivera Ruben (@firekult_a.d.now) on

Pull over head with drop cords. Black. XS, S, M, L, XL. $60.

A photo posted by Rivera Ruben (@firekult_a.d.now) on

Crushed velvet jumpers . $66. Colors red, black, pink.

A photo posted by Rivera Ruben (@firekult_a.d.now) on

For men and women with a penchant for dark, post-apocalyptic warrior clothing, check out Fire Kult and A.D. Now , who are vending together. Think leather holsters, skirts, tops and the softest leggings, pants and outerwear. 

Ruben Rivera of Fire Kult carries a curated selection of LA-based alternative brands like Lip Service and Michelle Uberreste , as well as carefully selected pieces from around the world. A.D. Now is the vision of designer Elijah Sound, who designs his garments in LA and then has them made in Bali using the finest materials and fabrics. And you never have to worry about his high-quality pieces holding up, which is very important with festival wear.

Warrior Within

Once Upon A Festival 2015 Nikki Anderson Warrior Within

Once Upon A Festival 2015 Nikki Anderson Warrior Within

Photos by Nikki Anderson

An absolute essential for any festival fashionista, Warrior Within rompers and jumpsuits are gorgeous and super comfortable. From popping prints and stretchy crushed velvet to beautiful bell bottoms and tops, they're a must for any festival goddess.

Lucidity Artifacts

Once Upon A Festival 2015 David Pricco Lucidity Artifacts 2

Once Upon A Festival 2015 David Pricco Lucidity Artifacts

Limited edition “Universe” Teeki leggings and Amanda Sage t-shirt pictured. Photos by David Pricco

Instead of selling regular merchandise, Lucidity Festival creates limited edition “artifacts” by collaborating with artists and merchants at the fest. From beautiful tapestries from Mark Groener and Third Eye Tapestries , to dye sublimated hoodies and tees, all of their pieces are truly unique. 

Sol Solutions

For the eco-friendly festival goer (which most of them are at a festival like OUAF), using earth-conscious products is important. Luckily, Sol Solutions will be at the fest not only providing four solar light towers and nighttime ambient lighting at The Floating Stage, but also a solar cell phone charging station and a multitude of personal solar products at their booth.

Their products include solar powered flashlights, lanterns, headlamps, battery packs and many more items!

Once Upon A Festival 2015 Photographer Name Sol Solutions

Once Upon A Festival 2015 Photographer Name Sol Solutions2

Photos courtesy of Sol Solutions

And Bonus: The SolMan Mobile Solar Generator will be used to power the cell phone charging station, so you'll never run out of juice.

Once Upon A Festival 2015 Photographer Name Sol Solutions3

“We are professionals with a much bigger line of equipment that powers festivals around the region. By supporting our products, you help us develop more solar solutions for festivals. We strive to provide high-quality reusable items that are both affordable and eco-friendly,” said Traverse Hall, Assistant Director of Sustainability for Lucidity Festival.

Ron Jon’s Crystal Tea Time

Once Upon A Festival 2015 Lerina Winter Ron Jon

Once Upon A Festival 2015 Lerina Winter Ron Jon2

Photos by Lerina Winter (Winter Creative Co. )

Looking for a place to chill out and take a break from the madness? Go visit RonJon’s Crystal Tea Time. “I serve tea at festivals to create community and spread awareness that there are more ways to interact at festivals than intoxicants. You can be clear and still have an amazing time. Take a sip, grab a crystal and vibe with people. Then go dance your face off!” said RonJon Terlane.